Always Aubrey | Always Aubrey

Wednesday, May 18, 2016

Always Aubrey

As you may have noticed, I've made a few changes to ye olde blog.  Just over a year ago, I got some help redesigning my blog's layout and look (details here), and I LOVED it.  But I still wasn't convinced (honestly, even after five years here) that I loved my blog's name.  "Adventures in Aubreyland" was whimsical and fun, but it was also a mouthful.  I actually blushed telling people the name of my blog sometimes, because it doesn't work as well in conversation.  I also admittedly dislikid my associated social media handles, @aubreyland325, because of the number (I know, it's ridiculous, just understand I'm nuts).  So I moaned and groaned and went ahead with the redesign even though I wasn't loving the name.




I don't know what hit me, but after months of fiddling with ideas in my head, I looked at my blog signature and found it:  "Always Aubrey".  I've been signing letters, my diaries, and more like that ever since I was a teenager.  I had always liked the alliterative quality of it, and I could add a heart or "love" before it and it looked cute.  So that was my blog sign-off even before the redesign.  I was able to change my social handles to either @alwaysaubrey or @alwaysaubreyblog, which I liked.  The domain name was available.  My crowdsourced friends (tiny focus groups!) liked it.  It felt like kismet.

I didn't want to redesign my blog's layout, just the header, signature, and some other social elements.  So I decided to keep the color palette, and add to it.  You can see how I took my mood board for the redesign (left) and added one additional font, plus some floral elements purchased via Etsy, to give it all a fresh coat of paint.  I made a brand kit in Canva, and designed my elements there.



I haven't worked out all the kinks yet, so please bear with me.  You'll find a lot of my old links redirect to the main page instead of the post, or they're broken.

Because I'm a DIYer for the most part here, I decided I could put on my big girl panties and move domains and whatnot on my own.  Um, BLERGH.  My big girl panties are a little soiled right now after all of this!  I've asked for help, and I'm hoping to resolve things soon.  Yes, my web traffic will suffer.  But mostly it's just my stubborn pride.

Why do I think this name will stick?  Because in some manner, it's stuck with me for 15 years or so, and it's simple.  And sometimes simple is best, even if you manage to eff it all up as you're trying to get there.  And believe me, I want to get to there.


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